By Rosa E. Vega Moreno
This booklet bargains a realistic account of the translation of daily metaphorical and idiomatic expressions. utilizing the framework of Relevance thought, it reanalyses the result of contemporary experimental examine on figurative utterances and offers a singular account of the interaction of creativity and conference in figurative interpretation, displaying how gains ‘emerge’ in the course of metaphor comprehension and the way literal that means contributes to idiom comprehension. The imperative declare is that the brain is very selective while processing info, and that during the pragmatic interpretation of either literal and figurative utterances, this selectivity usually ends up in the production of latest (‘ad hoc’) ideas or the standardization of pragmatic exercises. With this method, the comprehension of metaphors and idioms calls for no certain pragmatic ideas or strategies now not required for the translation of standard literal utterances, yet follows from an automated tendency in the direction of selective processing that is itself a spinoff of Sperber and Wilson’s Cognitive precept of Relevance.
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Extra info for Creativity and Convention: The Pragmatics of Everyday Figurative Speech
B. Mary Smith has eaten some food in her lifetime. Mary Smith has eaten lunch today. g. Bach, 1994), relevance theorists do not claim that the logical form of Mary’s utterance in (11) is enriched simply to the point where the minimal proposition in (12a) is obtained but treat it as enriched into the more specific proposition in (12b), where the period of time involved and type of food eaten are further narrowed down in context. 1 . For excellent detailed insight into the contribution of pragmatics to explicit communication see Carston (2002a).
The assumption that electric trains do not emit smoke in (5), and the assumption that survivors are alive (intrinsic to the meaning of the word survivor) in (6)). Other examples of illusion often considered in the literature include questions, such as the following: (7) Can a man marry his widow’s sister? (8) How many animals of each kind did Moses put in the ark? People’s typical answers these questions are ‘yes’, in (7) and ‘two’, in (8). 6 Much of the work and evidence presented so far in this chapter has focused on the performance of a range of cognitive tasks that did not need to involve actual communication.
When this selective processing results in a representation which denotes a subset (or superset) of the general category of birds we can say that a new concept has been constructed ad hoc. In this way, a single encoded concept, say , can be used as the starting point to construct a wide array of ad hoc concepts, say *, **, ***, on different occasions, each one with a different denotation. . In the following chapter, we will refer to this process as ‘lexical narrowing’. In that chapter, we will also look at ‘lexical broadening’.